Sandilands’ sponsors speed away from the train wreck!!

24 Nov

It’s not only Holden that has pulled the pin on sponsorship on The Kyle and Jackie O Show… but add to the list: Blackmores, telecomms giant Telstra, Vodafone, Fantastic Furniture, The Good Guys and Medibank.

Advertisers began retreating from Sandilands after he unleashed a personal attack on reporter Alison Stephenson after she labelled the one-off special Kyle & Jackie O’s Night with the Stars on Monday night a “disaster”.

PR is an interesting thing isn’t it? I wonder if Kyle sees this latest stunt as a success because after all… audience ratings did start high at 1.4m audience for Night With The Stars before it plummeted to just over 200,000. I wonder what Seven and Southern Cross Austereo are thinking (again)??


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