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Tag Archives: Edwina Luck

4BCs Spin Cycle #3

10 Aug

This week, Patrick Condren sifts through the spin with marketing and advertising gurus Simon Dell from Two Cents Marketing Group in Milton and Dr Edwina Luck, Senior Lecturer in Advertising, Marketing & PR at QUT’s Business School.

Our Spin Cycle panel talk about the Superbowl. It costs $3.4m to buy one commercial at the Superbowl, but considering 57% of Americans will be tuned in, it could be worth every cent. And what about the global audience it reaches?

As well, Clive Palmer’s unsolicited endorsement of The Brisbane Times, Chinese New Year, and the revival of 80s music stars; will the INXS bio-pic be a hit?

Listen here.

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4BCs Spin Cycle #1

3 Aug

Each week Simon Dell from Two Cents Marketing Group and I discuss with 4BCs Morning show host Patrick Condren everything marketing. This is our first show! We discuss The Australian Open, the high temperatures, Bernard Tomic misbehaving and Apple.

Listen here!

Star Wars day

17 Dec

Today I could not wait to visit one of Sevilla’s grandest of sights, Plaza de Espana. It was built in 1929 for the Ibero-American Exposition and continues to amaze everyone who sees it.

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It’s a giant semi-circle of renaissance revival architecture, several hundred metres in diameter, with a moat crossed by ornate bridges. It’s actually the size of 5 football fields.

Also being a Star Wars fan I was in awe imagining myself on set of Star Wars I or II – The Attack of the Clones or The Phantom Menace – take your pick!

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It also has on the walls of the Plaza 48 tiled alcoves, each representing a different province of Spain. These ceramics are very ornate and extraordinarily beautiful and detailed.

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It was an exotic pleasure of the senses from the breathtaking moment that you see the Plaza to wandering over its four bridges (which represent the four ancient kingdoms of Spain: Castille, Aragon, Navarre and Leon), to thinking you’re on Planet Naboo: it simply takes your breathe away.

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